Launching a game on Kickstarter isn’t easy but it’s an incredible opportunity for creators. The games category has raised more total dollars than any other category on Kickstarter with $478 million from 8,610 projects. More games have raised over $1...
If you’re looking to launch a new product, understand your target audience, determine the proper price point for a product, or even decide whether a market for your business exists, rewards-based crowdfunding may be perfect for your business. But...
Last summer, Kokoon launched the first sleep-sensing EEG headphones. These headphones are designed to be slept in, and know how and when to adjust your music and other audio as you fall asleep and when you wake up. The EEG sensors and app provide...
The term “stretch goal” is thrown around often in our podcast, but those new to crowdfunding may not know how it applies to Kickstarter or Indiegogo projects or how to use stretch goals to their advantage.
For those who are new to the crowdfunding industry, it may seem like starting a crowdfunding campaign can be done overnight and that success will come to anyone with a good idea. In reality, creating and running a campaign on Kickstarter or...
If you’ve ever watched an ASPCA commercial and immediately wanted to donate money or had a Nike commercial pull at your heartstrings a bit, you understand what it’s like to be motivated by a well-told story. All of a sudden, you wonder if you should...