While everyone hopes their Kickstarter or Indiegogo project is a success, in reality, many more projects fail than hit their goal. Even those who do hit their goal often find they can’t deliver their product to their backers. Fortunately, learning...
For this episode of Art of the Kickstart, we spoke with Ran Cory, campaign manager for the Yeehaw Wand. Check it out to learn more about finding your target audience before launching a Kickstarter project, how much time to spend preparing for your...
Good landing pages make all the difference in crowdfunding campaigns. But you don’t want your audience to simply land on your page; a great landing page effectively converts visitors into leads and potential backers. In addition to a few must...
The ultimate goal of a crowdfunding campaign is to bring in money. However, you must often spend money in order to make money. You will incur several expenses as you develop and run your crowdfunding campaign. Here is a brief look at a few you can...
For this episode of Art of the Kickstart, we spoke with Kathrin Hamm of SOMNOS. Check out how this weighted blanket came to be, how Hamm’s team built up a community around their product before launching, how they’ve made their product...
In this week’s episode of Art of the Kickstart, we spoke with Ricardo Bottome and Frankie Najera, creators of the Treepod. Check it out to hear more about why they love crowdfunding and what they learned after running two Kickstarter campaigns...