If you’ve ever watched an ASPCA commercial and immediately wanted to donate money or had a Nike commercial pull at your heartstrings a bit, you understand what it’s like to be motivated by a well-told story. All of a sudden, you wonder if you should...
Understanding the demographics of Kickstarter and Indiegogo backers is key to creating a successful crowdfunding campaign. We’ve compiled some crowdfunding statistics to help you bring in backers and quickly surpass your funding goal. Check it...
When we interview project creators, we love to ask them to recommend a book they draw inspiration from. This question gives us great insight into their viewpoint and the way they run their business and their lives.
One of our favorite questions to ask project creators is, “what your favorite business or life book?” We like this question because it can provide unique insight into the way they run their businesses and live their lives – it’s an easy way to...
Pico, a craft brewing company founded in 2010, launched a Kickstarter campaign in October 2015 for an at-home brewing kit for all levels of experience. Their original funding goal was $200,000, which they raised in just 9 hours! By the end of their...
When starting your crowdfunding campaign, you have an endless amount of options thrown at you for everything from promotional services to websites to host your campaign; the options for social media are no different. It can be hard to decide which...