When starting a business, you need to know the demographic of the market you’re in- starting a crowdfunding campaign is no different. You not only want to bring eyes to your campaign, but you need to understand the demographics of those viewing your...
The process of crowdfunding requires more time than just the 30-60 day window of the live campaign- crowdfunding project creators do a majority of the work before they even launch. This part of the crowdfunding process is often the “make-it-or-break...
Note: We’ll be updating this list after each interview, so check back often! In crowdfunding, it may seem like beginner’s luck when it comes to a successful campaign due to the unpredictability of success. In reality, the creators behind the most...
Last year, Indiegogo introduced a new feature called InDemand that took them from an exclusively crowdfunding domain to one featuring eCommerce tools. Now, successful crowdfunders, including those on Kickstarter, can take their projects into...
As crowdfunding continues to rise in popularity, so does the number of crowdfunding promotion services claiming to boost your number of backers in exchange for a fee. But that raises an important question: are these services worth their cost?
A good landing page is a critical piece of a successful crowdfunding project. This needs to be in place well before a campaign goes live so that you have plenty of time to collect leads. These leads are who you’ll reach out to as soon as your...