For this episode of Art of the Kickstart, we spoke with Damien Henning, creator of the Shape Flexer Sunhat. Give it a listen to learn more about how to successfully launch a product on Kickstarter without any previous experience or connections.

Shape Flexer: The world’s first shape-able sunhat

Key Crowdfunding Takeaways

  • How to get started when you are launching your first product
  • How to find manufacturers for your product
  • What it looks like to go to Asia and work with manufacturers
  • How to decide if Kickstarter is a good fit for your product
  • How to use your Facebook friends to help gather support for your Kickstarter campaign
  • How to maintain momentum during a 60-day Kickstarter campaign


Connect with Shape Flexer Sunhat


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backerkitArt of the Kickstart is honored to be sponsored by BackerKit. BackerKit makes software that crowdfunding project creators use to survey backers, organize data, raise additional funds with add-ons and manage orders for fulfillment, saving creators hundreds of hours. To learn more and get started, click here.


View this episode's transcript