Mega Marketing and Unleashing an Avalanche of Kickstarter Campaign Success – ATK078

Today is incredible. Martin Källström, the crowdfunding genius behind the Memoto $500k+ Kickstarter campaign is dropping serious startup strategy and crowdfunding course knowledge as we walk step-by-step through the war startup product ideas, validation business models and how to unleash an avalanche of Kickstarter campaign success. Easily one of our most actionable interviews and I’d suggest keeping a pen and paper handy for when our entrepreneur extraordinaire builds your pre-launch planning!

The Memoto Kickstarter Campaign

[one-half-first] [/one-half-first][one-half]Memoto Kickstarter Stats[/one-half] [clear-line]

Key Crowdfunding Takeaways

  • How to launch a Kickstarter campaign, step-by-step
  • Why you must try to create value each and every day
  • How to creating a meaningful and fulfilling business model
  • The evolution of crowdfunding
  • How to brainstorm startups for success
  • Creativity vs Inspiration in analyzing startup ideas
  • How to take advantage of the wearable revolution
  • Ways you must find intersections of advancement for business growth
  • Why you shouldn’t necessarily build the first business that comes to mind
  • The way startup success parallels the Hunger Games
  • Why you must talk to 100 people to understand how to pitch your idea
  • Split testing customer experiences for Kickstarter success
  • How to prevent your Kickstarter campaign from sucking
  • Why sharing secrets can transform the face of your company
  • The importance of building up a powerful pre-launch list
  • Why you need to push your product on media outlets to make it big
  • Ways to build up press embargoes to make a crowdfunding splash like an avalanche

Success Quotes

  • “You should never  strive for success, always strive to great value” -Albert Einstein

Links

Influential Books

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Hosted by
Roy Morejon

Roy Morejon is the President of Enventys Partners, a leading product development, crowdfunding and ecommerce marketing agency in Charlotte, North Carolina, in charge of digital marketing strategy, client services, and agency growth.

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1 comment
  • […] After a year-long journey of hard work and effort, the Memoto anxiously awaits funding for the tiny life-capturing camera that will turn your daily activities into memorable ones. The company explains its product, a small camera that takes five-megapixel photos, but stays out of the way by being clipped onto a shirt or small device such as a pen. Once the camera has been removed or put into your pocket, it immediately shuts off. This practical and portable gadget even shuts off after it has been removed or placed into your pocket. Memoto has its own app to organize and label photos, including locations, so that you can appropriately sort through them and find them without a struggle. Find out more about the Memoto Kickstart Campaign. […]

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