Wouldn’t it be nice to get practical Facebook advertising tips you could use for your marketing efforts? Do you have a marketing strategy for your ecommerce business yet? What are you waiting for? Here to share his knowledge on this vital subject is Danny Tarr.

Danny is the Director of Paid Media at Enventys Partners. He has been with Enventys serving in several roles over the last three years. Danny is passionate about digital advertising, photography and web analytics.

In our conversation, Danny talks about his work as the Director of Paid Media, why Facebook ads are so important for startups, how the Facebook Ads process works for his team, tips for getting the best ROI on Facebook Ad spending, and much more. Don’t miss a minute of this engaging episode featuring Danny!

Why are Facebook Ads so important?

Are you using Facebook Ads? Do you find the prospect of using Facebook Ads daunting? Danny Tarr is here to help shed light on this often intimidating subject. There are 3.2 billion reasons why more and more startup entrepreneurs are turning their attention to Facebook Ads; that number represents the monthly average of active users on Facebook’s platform. Don’t you want to get your product in front of as many people as possible? It seems like Facebook is a worthwhile investment for startups to utilize both before and during a crowdfunded campaign.

How to get the most out of Facebook Ad spending.

As a business leader, you want to use your time, assets and resources in the smartest way possible. Let’s face it; you can’t use your funds haphazardly, you’ve got to be deliberate and calculating. What is the best way to get the most out of your Facebook Ad spending? According to Danny Tarr, the best way to maximize your Facebook Ad spending is to focus on creating custom audiences. This allows you to create look-a-like audiences and take advantage of assets you’ve already built like email lists. Danny also encourages project managers and marketers to constantly test and optimize their efforts while remaining flexible.

To hear Danny expand on his helpful insights and tips, make sure to catch this episode!

Key Takeaways

  • [1:05] Danny Tarr joins the podcast to talk about his work with Facebook Ads for Enventys Partners.
  • [2:45] Why are Facebook Ads so important for startups?
  • [4:30] What does the Facebook Ads process look like for Danny and his team?
  • [7:00] How do Facebook Ads come into play during a crowdfunded campaign?
  • [8:30] Danny’s tip for getting the best ROI on Facebook Ad spending.
  • [9:30] Danny enters the Launch Round; rapid-fire questions.


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