For this episode of Art of the Kickstart, we spoke with Stefan Clauss, creator of the Heimplanet Motion Series Active Backpacks. Tune in to learn more about how they decided to launch on Kickstarter, how they used user feedback to create their packs and how to they found people to back their campaign.

The HEIMPLANET MOTION Series Active Backpacks

Key Crowdfunding Takeaways

  • How to launch a Kickstarter project on a short timeline
  • How to know if Kickstarter is the right platform for you
  • How to effectively use feedback to design a product
  • How to reach your audience to fund your Kickstarter project
  • What kind of interactions you can expect to have with your backers on Kickstarter


Connect with Heimplanet


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backerkitArt of the Kickstart is honored to be sponsored by BackerKit. BackerKit makes software that crowdfunding project creators use to survey backers, organize data, raise additional funds with add-ons and manage orders for fulfillment, saving creators hundreds of hours. To learn more and get started, click here.


View this episode's transcript