We joined up with Adrian Solgaard for a second time to talk about his latest Kickstarter campaign! Tune in to learn more about running multiple campaigns, how to build trust with your backers and how to make sure your project is newsworthy.

Lifepack Hustle: Solar + Anti-theft backpack & shoulder bag

Key Crowdfunding Takeaways

  • How second or third Kickstarter campaigns are different than the first
  • How many repeat backers to expect if you run a second or third crowdfunding campaign
  • How to decide if the market is too saturated for your product
  • How to determine the market size of those who will buy your product
  • How to build trust among your backers
  • How to ensure that your Kickstarter project is newsworthy
  • How to manage feedback and stay engaged with your backers
  • Why it’s important that your Kickstarter project has a story
  • Why you should only launch one product per Kickstarter campaign

Links

Connect with Lifepack

Sponsors

Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer’s guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product – use coupon code ATOKK16 for 25% off!

backerkitArt of the Kickstart is honored to be sponsored by BackerKit. BackerKit makes software that crowdfunding project creators use to survey backers, organize data, raise additional funds with add-ons and manage orders for fulfillment, saving creators hundreds of hours. To learn more and get started, click here.

Transcript

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