For this episode of Art of the Kickstart, we spoke with Kasper Petersen of Labfresh, a new line of odor-, stain- and wrinkle-repellent shirts. Tune in to learn more about launching a new product and how to create a successful Kickstarter project.

LABFRESH – Odor, Stain & Wrinkle Repellent Cotton Shirt


Key Crowdfunding Takeaways

  • How to handle pricing challenges
  • How launching with crowdfunding can help you acquire venture capital
  • How using Kickstarter Live can help you get more pledges
  • What type of content to offer when livestreaming on Kickstarter
  • How to create a good Kickstarter video

Links

Connect with LabFresh

Sponsors

FIN 2000X2000Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer’s guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product – use coupon code ATOKK16 for 25% off!

backerkitArt of the Kickstart is honored to be sponsored by BackerKit. BackerKit makes software that crowdfunding project creators use to survey backers, organize data, raise additional funds with add-ons and manage orders for fulfillment, saving creators hundreds of hours. To learn more and get started, click here.

Transcript

View this episode's transcript