For this week’s episode of Art of the Kickstart, we spoke with Savannah Turk of Purple. Learn more about how they’re revolutionizing the sleep industry after raising more than $2 million on Kickstarter!

Purple: The Latest Technology in Comfort and Sleep

Purple® Pillow: The World’s First No-Pressure Pillow

Key Crowdfunding Takeaways

  • Why a good Kickstarter video is key to a successful campaign
  • Why the size of your email list is important
  • How Facebook ads can give your campaign a boost
  • How to connect with people and engage with your audience on Kickstarter and beyond
  • How to improve and already-great Kickstarter campaign

Links

Connect with Purple

Sponsors

FIN 2000X2000Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer’s guide for cool luxury gadgets and creative gifts. Click here to learn more and list your product – use coupon code ATOKK16 for 25% off!

backerkitArt of the Kickstart is honored to be sponsored by BackerKit. BackerKit makes software that crowdfunding project creators use to survey backers, organize data, raise additional funds with add-ons and manage orders for fulfillment, saving creators hundreds of hours. To learn more and get started, click here.

Transcript

View this episode's transcript