This week we spoke with David Rabie of Tovala, the smart oven that makes it easy to create delicious meals at home. Learn more about how his team developed their product, how they prepared for the Kickstarter project and how they quickly hit their $100,000 goal.

Tovala: The Smart Oven That Makes Home Cooking Easy

Key Crowdfunding Takeaways

  • How to include a subscription model for products that backers will buy later in your rewards
  • How to utilize the crowd after your crowdfunding campaign ends
  • How accelerator programs can help with crowdfunding and product development
  • How to build up a community before launching a crowdfunding campaign
  • How to ramp up press coverage before your campaign begins
  • Why it’s important to test your messaging before your crowdfunding campaign


Connect with Tovala


View this episode's transcript