We interviewed Oscar Chang of ALCHEMA, a kitchen device that makes it easy to brew craft cider at home. Tune into this episode to learn more about why you need to pick a manufacturer early, how to line up journalists to cover your Kickstarter project and how crowdfunding can help you get in with big box retailers.

ALCHEMA: Turn Fruit into Personalized Craft Cider

Key Crowdfunding Takeaways

  • How long product development actually takes
  • How working with an accelerator can help you take your product to market
  • How to build a buzz around your project through events and exhibitions
  • How to get journalists interested in your product when you can’t meet with them in person
  • How to decide between launching on Kickstarter and Indiegogo
  • Why you need to pick a manufacturer and shipping partner early in the product development process

Links

Connect with ALCHEMA

Sponsors

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Transcript

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