How to Improve an Existing Technology to Create a Better Business Product – ATK053

The perfect solution to a painful problem. To kick off your Kickstarter inspired week of creativity we have Michael Reznik on the like, an inventor and entrepreneur whose crowdfunding campaign is geared towards solving the struggle of carry heavy stuff up stairs. They’ve taken existing technology and are looking to empower individuals everywhere.

The UpCart Kickstarter Campaign

Key Crowdfunding Takeaways

  • The importance of minimalism in product design
  • How to find complementary cofounders for business success
  • Why improving existing technologies can create gamechanging products
  • The challenges of simplicity in design
  • When and why to get feedback from early adopters
  • How to know if an idea is worth pursuing
  • Why product design never truly ends

Success Quotes

“Occam’s Razor – the simplest answer is the best one”

Links

 Influential Books

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Connect with Michael

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Hosted by
Roy Morejon

Roy Morejon is the President of Enventys Partners, a leading product development, crowdfunding and ecommerce marketing agency in Charlotte, North Carolina, in charge of digital marketing strategy, client services, and agency growth.

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Episode 51
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